Dr. Aida Martinez-Freeman (she/her/hers)  Founder & CEO

Dr. Aida Martinez-Freeman (she/her/hers)

Founder & CEO


As an Equity and Inclusion Strategist and Coach, I lead Taina, a social justice education and leadership development coaching, training and consulting firm, serving organizations across the United States. 

With 20 years of higher education experience, I work with organizations and leaders who are ready to engage in critical equity and inclusion conversations, strategic solutions, and transformative action. Clients value my expertise in social and healing justice frameworks, comprehensive and capacity building services, warm and practical delivery. 




Born and raised in San Juan, Puerto Rico, I received my bachelor’s degree in psychology from Michigan State University, master’s degree in higher education and student affairs from Indiana University-Bloomington, and doctorate in occupational & adult education from North Dakota State University.

I am certified as an OM Community Coach in Healing Justice through Joi Unlimited Coaching & Consulting, and hold a certificate in Personal Development & Positive Psychology from The Coaching and Positive Psychology (CaPP) Institute. In addition, I am a member of the Institute of Professional Auditors North America.